2026 MARKET TRENDS
Medicare
Key Takeaways
- Healthcare spending is increasing, and Medicare premiums, deductibles and benefits are shifting as a result
- Medicare Advantage continues to offer competitive pricing compared to Original Medicare
- Private carriers are reducing benefits, discontinuing plans, or leaving markets, affecting plan availability
Plan designs are tightening, supplemental benefits are declining, and coverage availability varies more by geography.
Overview
The Medicare landscape is changing in response to rising healthcare spending. Premiums are increasing, benefits are decreasing in some situations and carriers are offering fewer options in fewer markets. These changes affect how beneficiaries evaluate their Medicare options and manage their overall healthcare costs.
Customers now face a more restrictive Medicare environment. Plan designs are tightening, supplemental benefits are declining, and coverage availability varies more by geography. With these shifts, beneficiaries need clear guidance to compare costs, better understand their benefits and determine what coverage best fits their personal needs.
Section Source: All values attributable to Centers for Medicare & Medicaid Services (CMS), 2025
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